How to Use Trending Facebook Videos in Your Marketing Strategy
- Branka Klun
- Apr 4
- 4 min read
Why Facebook Videos Are a Goldmine for Marketers?
Let's be honest, posts that are solely text are dying out. According to Sprout Social (2024), videos generate ten times more engagement than images do on Facebook. And the real kicker is that a lot of those videos are public, viral, and absolutely free to use.
The twist is that these businesses aren't using them. Why? Because they have no clue how to safely and legally obtain Facebook video content—and transform it into marketing brilliance.
How to Spot the Right Facebook Videos to Use
Before you hit download, you need to find content that matches your goals. Here’s how:
✅ Look for videos with:
High engagement (likes, shares, comments)
Topics related to your niche or audience
Public visibility (not private or restricted)
Trends you can add your spin on
Example: A bakery sees a viral cake-decorating reel. They download it, stitch their own version using similar colors, and add a CTA—boom, local traffic goes up.
Tools to Download Facebook Videos (Without the Headache)
Let’s break it down. You need a tool that’s fast, safe, and doesn’t require a software install. Here are your go-to options:
🔧 Best Free Tools for FB Video Download
Tool Name | Key Features | Use Case |
No sign-up, fast download, download reels and video | Perfect for quick download | |
Onlymp3 | Browser extension available | Good for batch saving |
Ytmp3 | Supports HD video quality | Ideal for presentations |
💡 Pro Tip: For content reuse, always credit original creators or use royalty-free/public domain videos.
Step-by-Step: How to Download FB Video and Repurpose It
Here’s the exact playbook you can use:
Step 1: Find a viral video
Use Facebook’s search and trending tabs. Look for videos with strong share metrics.
Step 2: Copy the video link
Click on the share icon → “Copy Link.”
Step 3: Use a tool like fload.app
Paste the link, choose MP4/HD, and click download.
Step 4: Edit it with your brand twist
Use Canva, CapCut, or Adobe Express to:
Add your logo
Insert a product CTA
Remix the audio
Step 5: Re-upload strategically
Post on your Facebook page, Instagram reels, or even YouTube Shorts. Don’t forget SEO-optimized captions!
Using Facebook Reels for Quick Wins
Reels aren’t just for dancing cats. They’re now central to the Facebook video download game.
Reels downloader tools let you repurpose short-form content in seconds.
Turn someone’s viral reel into a trend you ride with your own voice.
Add subtitles (80% of users watch without sound).
🔄 Beyond Downloads: How to Turn Facebook Videos into Evergreen Content
Let’s say you’ve already used a fb video download tool to grab some trending clips. What now?
The key is repurposing that content across multiple formats so you can stretch its reach. Here's how:
🎯 Repurposing Ideas:
Create GIFs from short video moments using tools like EZGIF
Extract quotes or stats and turn them into carousels using Canva
Convert tutorials into blog posts or how-to PDFs
Use the video audio for podcast intros or reels background (if it's your own content)
Pro Tip: Most people just post once and forget it. The real growth comes from reusing a single video 4–5 different ways.
⚡ Hidden Benefits of Using FB Videos in Marketing
Using trending content doesn’t just save time—it opens doors to smarter growth. Here's what it can do:
Benefit | Why It Matters |
Instant Authority | Sharing viral, relevant clips positions your brand in the loop |
Higher Engagement | Videos trigger more reactions, comments, and shares |
SEO Boost | Facebook videos with proper captions and tags show up in search |
Faster Content Creation | No need to start from scratch every time |
According to Wyzowl’s 2024 video marketing report, 89% of marketers say video gives them a good ROI—and FB videos are the easiest place to start.
🔐 Safety Tips for Downloading Facebook Videos
Not all video download tools are created equal. You’ll want to make sure your approach is clean, safe, and privacy-respecting.
✅ Dos:
Use trusted tools like OnlyMP3.to, SnapSave, or Getfvid
Check for HTTPS in the tool’s URL (secure site)
Scan files after downloading using an antivirus
❌ Don’ts:
Avoid shady websites offering “unlimited download” with tons of pop-ups
Never give login access or personal info just to download
Don’t republish copyrighted content without permission
🔍 Frequently Asked Questions (FAQs)
❓What is the easiest way to download Facebook video to my phone?
Use OnlyMP3.to or SnapSave in your mobile browser. Copy the video link, paste it in, and download it in seconds.
❓Can I download Facebook Reels?
Yes, you can. Use a reels downloader that supports mobile or desktop—most tools like Getfvid or OnlyMP3 work fine.
❓Is it legal to download FB video?
Yes—as long as it's public content and you're not monetizing or infringing copyrights. Always give credit when repurposing.
❓Do I need to install software to download Facebook videos?
Nope. Many tools work 100% online—no installation needed.
Is Downloading Facebook Videos Legal?
This one’s important. If the video is public and not copyrighted, you're good to go. But:
Don’t use private or watermarked content
Don’t monetize someone else’s video without permission
Real-World Example: How a Small Brand Gained 2x Reach
A local fitness coach downloaded a trending workout reel, added her own 10-second intro, and uploaded it with a CTA to book a session.
Final Thoughts
Here’s the thing: marketers who know how to download Facebook video content the right way are already ahead. From viral memes to powerful customer testimonials, there's gold sitting on Facebook—you just need to scoop it up and reshape it for your audience.
✅ Ready to start?
Pick a video, fire up fload.app, and let your creativity take over.
Internal Links
What is Best Time to Post on Facebook: Ultimate Guide for Users.
What is the Difference Between Facebook and Instagram? Check this out.
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